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Apple should not be used as an example. They are a company that lives off Marketing and gets away with anti-consumer and anti-developer practices. They are somewhat unique in that sense.

It's better to compare an automotive giant with a different tech giant.

Or Tesla with another big brand/marketing car company like Audi, BMW.

The boring reality is that it's a bubble.

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Ok, let’s compare with Amazon then. They are also able to capture an enormous amount of value despite being in a very competitive industry (retail). They also are doing other things beyond retail (AWS).

It can be both a bubble and people can also be failing to make the right comparisons. Apple and Amazon have both been in bubble territory before. Eventually their valuations were justified.

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