but it's also about not simply giving in to the outlandish because you want to create a safe space. that means calling someone out for what is usually some form of aggression without alienating or offending, putting real social capital on the line, and requiring self-restraint, courage, a bit of charisma, and more.
and then you have media organizations like npr itself, nytimes, and twitter actively trying to play both sides, instigating while also trying to claim the moral high ground, feeding divisiveness.
it's hard, and takes active, willful effort from (nearly) everyone.