Many people might have a creeping feeling that something is wrong in the world of social media, but almost none understands the actual mechanics of an algorithm and what it can do when applied on a global scale. This film is made for them, and judging by the reactions to the movie from non-tech people around me, it has had a profound effect and made them reflect deeply about their use of social media.
This docudrama explains hard-to-understand concepts by telling emotional stories that most people can relate to, which frankly should be done more often for technical stuff affecting society in not so obvious ways. Again, this film is not for developers and engineers who mostly prefer dry facts. It's for everyone else.