Customers have had the option to use bottled water concentrate (and supply their own water) for ages, and yet bottled water use has increased significantly over the last 40 years. I suspect the issue is not that simple.
“In 2000, each American was drinking 53.7 gallons of carbonated soda a year, equal to 573 12-ounce cans a year, 11 a week. Soda consumption in 2015 was down to 38.9 gallons per person.”
Then add in the Flints, Newarks, Hoosick Falls, and more that will soon be discovered, where water quality is the issue. Bottled water has become the backup / secondary drinking system to our broken tap water system. We need to fix the problem.
https://www.google.com/amp/s/api.nationalgeographic.com/dist...
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