I learned about this from the excellent Canadaland podcast:
https://www.canadalandshow.com/podcast/279-did-the-new-york-...
Side note, Jesse Brown (Canadaland’s creator) was also a cofounder of Bitmoji, which I think gives him an interesting perspective on a few topics:
https://en.m.wikipedia.org/wiki/Jesse_Brown_(journalist)#Bus...