I wouldn't classify Netflix as a bean culture. Because Netflix is still run by Reed Hastings the founder & CEO. Netflix hired Cultural anthropologist Grant McCracken. From his research came the insight of binge watching series not from Netflix data.

Netflix invests in series by pioneering new narratives for niche markets. When a niche market is smaller or the serie is received not as expected Netflix pulls the plug as every rational agent would do.

The publishing industry in the 90ties was optimizing their business model for maximizing ROI of limited amount of shelve space by producing hits for popularity what 80% people like.

https://wistia.com/learn/marketing/science-behind-why-we-bin...

Generalizing people in to a category of money people and expecting to draw a profound conclusion from your arbitrary box is underwhelming.

Capitalism is the most efficient way to allocate capital and produces much more culture than systems driven by altruistic motives.