What a bullshit infographic. They hardly compare like and like in the same rows; purposefully only displaying information that is perceived true for each. For instance, 14-17% of mac users think of themselves as being chic in fashion whereas 71% or so of PC users prefer jeans. How is this a direct juxtaposition? A sixth is hardly the statistic they should have for that row in mac - what was the option with the largest vote count for that question?