Surely the right lesson to take would be to try something like posting links several times? To paraphrase, even if success always comes from accident, there are always ways to make yourself more accident-prone.
If you launch and no one notices, launch again
https://twitter.com/bchesky/status/312438036929576962?lang=e...
I've definitely seen articles I posted (not necessarily mine) get reposted and have wildly different visibility.
It's also a fun excuse to go trolling through your back catalog of writing and see what is worth posting today.