Ask HN: Does the demo video of my startup suck?
tagmask.com
tagmask.com
But I actually think the video is the least of your concerns. Right now, when I visit your site, I get no impression of what your site actually is -- a news aggregation site.
As it is, on the homepage all I see is "Tune your feed" and a lot of explanation copy. This all makes it look like an app or service.
Same thing on the video page -- after watching through the video, I had no firm grasp of what exactly you were offering because you never planted the simple fact at the outset that this is a news aggregation site.
Once I figured this out, it made a lot more sense. Advice: Before you do anything, make sure they realize what on earth your site is at its core -- a news aggregator. Then tell them why it's special.
You will have to be clever about how to make it clear that there is something different about how your news site works. A big "How It Works" link at the top, or embedding your explanation video in the corner next to articles might work.
Tagmask idea is to provide personalized feed for each user. So, that's why its structure much like Twitter/Quora, they also didn't display any posts on the homepage.