One thing that the release of dating site data like [1] has shown that we are replaying evolutionary dynamics using high tech apps. Which is _not_ surprising as our species is the product of evolution. For anyone in the dating market, male or female, I high recommend The Evolution of Desire: Strategies of Human Mating by David Buss. Lectures by Dr. Gad Saad and Dr. Diana S. Fleischman on youtube are also interesting and worth the effort. More than anything else it allowed me to understand my mating preferences and those of my potential mates which often go against stated preferences.
[1] https://www.amazon.com/dp/B00IHS3XE2/ref=dp-kindle-redirect?...