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Seems like literally just a trademark Apple had laying around. I also don't see how it's better or more convenient than just plugging in a cord. From what I understand it wastes a lot of electricity.

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It wastes less electricity than normal Qi wireless charging because it can line up the coils more perfectly.

It also opens up a whole ecosystem of MagSafe accessories like wallets, car mounts, tripods, etc.

I’d also guess that MagSafe won’t wear out the phone socket as quickly, as one isn’t wearing down the socket with the friction of inserting cables. I’ve had to replace at least a couple phones from the socket being too “jiggly” to trust that the charging cable would retain contact. Nothing sucks more than waking up to a phone at 5% charge on a day when you need your phone.

I found the the best thing with it is that it can be done with one hand. I would consider it way more convenient for me and I can’t wait til a 3rd part releases a car mount.

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