Easier means - less effort in learning coming from someone who knows mainstream languages like Java.
The idea is not only limited to APL. I don't like crafting for loops or maintain indexes. Fortran has something similar. With Matlab many operators operate in an intuitive way on vectors and matrices. It breaks down quite quickly if you try to do something more complex though. This somewhat extends to Julia. In Ruby also you can have .map or .each.
Julia:
x=10
v=[1 2 3 4]
x.*v
#1×4 Array{Int64,2}:
# 10 20 30 40