The main sources of financing of the internet are ads then you have adblockers. The only path for traditional media to survive is go digital then you have a bypass. How are they going to have any chance?
Sending me an ad along with my article and crying when I don't display it to myself doesn't mean I've done anything wrong.
If you want to be in a position where users need to display ads to use your content, then you need to form that legal agreement with your users. You can't not do that and then pretend like I have agreed to view the ads.
B. I pay for things that are actually good. With news it's mostly network effects, which is worth circumventing but not worth losing money over.
Newspapers really need to offer a payment option that allows me to purchase access to a given amount of individual articles or purchase access to the entire site for a given published date just as if I'd paid for a printed copy and that access needs to be permanent.