At the same time, I fear that he has picked a weird way to address climate change.
It is VERY unclear from the beginning what Efforce actually is. Almost at the bottom, you see it's an ICO.
Perhaps we can describe it as the equivalent of a carbon offsetting marketplace, just for energy?
Well, if that's the case... It doesn't need a blockchain, and it doesn't need a token. It can be done, today, in dollars and euros.
If there's a token, and a token sale, Efforce and its founders will benefit from it, even if their efforts will not positively impact the world. That's unfair.
Why not, instead, reward them in a "normal" way - create an energy efficiency marketplace, earn a commission on the energy "traded" there, voilà. No blockchain, no token sale, no bullshit.
Am I wrong? If so, what did I not understand?
Edit: I see that EFFORCE is listed/tradeable, and apparently worth ~$950M already, which makes me even more suspicious... [0]
[0]: https://finance.yahoo.com/news/steve-wozniaks-blockchain-ven...