> People give Facebook their access willingly and they know what information they input into Facebook.
I don't think this is true.
Facebook tracks your activity all over the web on thousands of third-party sites and builds a unique profile to identify you, without regard for you having an account. You can't opt out of this if you don't have a Facebook account.
Some of these "social graph" features will do things like link two people as friend suggestions if they both have your phone number in their contacts book, even if you haven't consented to Facebook building up some information about you.
This doesn't sound like willing access & knowledge of what information you provide to Facebook.