Quality of life is high and cost of living is low. We had a huge variety of housing choices at many price points. Groceries, gas, and utilities are much cheaper. People are friendly.
The culture is different. More people here are religious [0]. Alcohol is strictly controlled [1] and the driving BAC limit is .05, lower than the typical .08. Cannabis is not legal. The Church of Jesus Christ of Latter-day Saints, aka the Mormon Church, and its adherents are a big part of the culture here, especially their orientation towards family and service.
We’ve liked it.
[0] https://www.pewforum.org/religious-landscape-study/state/uta...