Philip Morris CEO: Cigs not that hard to quit
sfgate.com
sfgate.com
I can understand why he is the CEO because he's able to say something like that with a straight face.
"He had been employed continuously by Altria Group, Inc. and its subsidiaries (including Philip Morris International Inc.) in various capacities since 1978."
They aren't exactly looking for boy scouts to add shareholder value.
[1]http://www.reuters.com/finance/stocks/officerProfile?symbol=...