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I really like your approach, obvious but it didn't cross my mind before. Using the freelancing sites to bootstrap yourself but aiming towards long-term relationships and referrals. Two questions though: 1. Can you share what you do as a freelancer? 2. You are not longer active on oDesk or any other freelance sites then?

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1. I started doing custom blog plugins, but have also done e-commerce sites, Facebook apps and custom web applications. I'm a coder, not a designer, but that hasn't caused any problems for me so far.

2. Haven't touched oDesk since my first job there. I might use it again in the future, but to be honest I found searching for work there rather depressing with all the low rates.

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