Don't think this is any longer the case. MindGeek being the company behind most of the large porn brands has been known for years.
“No entity exemplifies this more than MindGeek, which with very little scrutiny or accountability, has quietly become the dominant porn company. The Montreal-based business is the owner of several of the sector’s most visited sites including Pornhub, RedTube, and YouPorn. At least according to public financial records, MindGeek towers over the pornography industry in Europe and America.
Despite this, basic facts about the company are largely unknown. That includes its main owner—a businessman called Bernard Bergemar, whose name is almost completely invisible on the Internet but who has a claim to the title of the world’s most successful porn tycoon. Until this Financial Times investigation, his identity was secret, known only to a small circle of MindGeek executives and their advisers.”
"Pleased to meet you, I'm Bergemar, frequently known as the Lord of Porn, but you may also know me as the..."
edit - petabytes
That being said, this was the only introduction that elicited a chuckle out of me.
Source: worked in porn.
Everyone in adult uses shell companies. The vast majority of them don't tell their neighbors and the local PTA what they do, so they are pretty secretive. I knew some execs whose wives didn't even know what they did.
source: worked in adult for decades.
Should I assume in an IT-related role? If so, anything you can share (without naming names) about what's different or special, from a technical standpoint, compared to a "normal" company?
My experience was the performers tended to be pretty casual about mentioning it socially. Maybe not the first thing they bring up, but it would come around eventually. They also tended to be sort of proud of it.
The crew people tended to be a little more low key about it, but mostly because they did legit film crew work as well and worried it might hurt them if higher ups knew. And the union thing applied to some. Couldn't do non-union work officially.
I only ever met low-end producers. They didn't care who knew what they did, at all. My social circles didn't include the big time porn producers (this was back in the day when DVDs were still sort of viable).
Not something i would like to have on my business card.