I'm surprised(?) that the article doesn't mention Ghost [https://ghost.org/].
There are hundreds of paid site hosts, and none of those are good options if you just want to start a blog, rather than a business.
I'm running my own Ghost instance on an AWS Lightsail host. Ghost is available as a pre-built template for Lightsail and it costs $5/mo for a Lightsail instance.
If you are hoping to own a piece of the internet you can thrown Ghost on a cheap VPS for $5/month or you can pay someone else to host it for you for $30/month.
You can also take a 'free' option that makes money off your data and audience.