Yes! Just checked, and the most popular model on kakaku.com (Japanese price comparison site) right now is around $300. Ours was around $400, maybe not the best but we're pretty satisfied with it.
I'm pretty happy with the rice from my $140 Aroma multicooker. I can even get away with only one cup min if I need to instead of two but quality suffers a little
There are even $1000 models, pressure-cooking claypot models whereby the pot has a layer of metal sandwiched in clay and is heated up by induction. Good stuff.
Luckily, not sold where I am, so it's not even an option :)
I have a $200 consumer unit, an upgrade from a $30 unit and it is so much better as to be almost uncomparable. We went from eating rice maybe twice a year to eating it twice a week, just plain old bulk calrose rice and our Zojirushi.