I was nodding along with your comment, wondering why it had been downvoted until I reached your last statement and couldn't tell if you were being serious or not.
To be honest, I'm not well versed in the debate of privacy, but invariably in discussing user tracking by BigCo's a lot of my friends just say "I don't care if they have my data, I've got nothing to hide."
An example in the first case is that you'll want to buy a secret gift for someone, but because of the tracking the surprise will be spoiled because they'll be seeing ads for it on their systems.