Honestly, if Amazon spun this right and they came pre-setup for development and distribution and had all the right little specs (13 and 16 inch sizes, HiDPI matte displays, long battery life, solid keyboard, macbook-like trackpad) they could really hammer the backend dev market. Bonus points if they came with some sort of crazy assistance logic like each machine getting a pre-setup AWS Windows server for streaming windows X86 apps.