A DSLR with a lens costs thousands of dollars. A cheap continuous light with a cheap softbox costs about $150, and gets the job done.
And also, not everyone wants to sit in front of a bright light
Nikon offer a free webcam utility [0] that allows recent DSLRs (and mirrorless) to be used as a webcam when plugged into a PC. I tried it with my D850. The advantage is, predictably, awesome optics. The downsides were a) finding a place on my desk for the camera and some sort of mount b) the camera battery gets eaten really quickly.
Interestingly, the webcam utility isn't available for the smallest Nikon cameras - the Coolpix range - so I guess there won't be a dedicated Nikon webcam.
[0] https://downloadcenter.nikonimglib.com/en/products/548/Webca...