“It’s a novel with a teenage heroine set in a dystopian future. Which novel in particular doesn’t matter because they’re all the same. Poor teenage heroine, having to go to war when all you really want is to write in your diary about how you’re in love with two different guys and can’t decide between them. These novels are cheesy, I know, and I suck them down as easily as milk.”
“They love this—the school uniform, the flash of seventeen-year-old legs.”
The first quote is a pretty direct attack at the Hunger Games. HG has a rabid following so that was risky. The second is just godawful writing. He still would have been okay but he went a little too far mocking the amount of talent needed to write YA.
Scooter Braun recently learned a lesson about screwing with media that rabid young adults identify with. It’s a bad idea, but if you’re going to do it, bring better prose. Or at least accept that the genre’s bestsellers are way better at the internet than you are.