Wow.. love your clear and straightforward writing. And it's the first time I've felt I understand what SEO is and isn't (super secret magical sorcery).
How come you would have had to quit the job wo this book?
How come you would have had to quit the job wo this book?
I got clients via word of mouth and then worked with them to have a more structured & systematic way to think about SEO and online growth.
Now I get most of my clients via the book. And I already start with them from a systematic baseline.
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Or think of it the other way, imagine getting contracted to create a webapp and the first thing that you need to do is to explain how the internet works.
Vs. Getting contracted and starting to talk about the advantages/disadvantages of different frameworks and app paradigms.