The broader problem with this example is that the companies in question evidently don't value information, and have instead relied on personal hubris, which speaking as a longtime service provider is itself a red flag for "problem customer", and if not quite the horrors depicted in the article then certainly on that spectrum.
All of which illustrates that talking to anyone who self-describes as an "influencer" is generally a net negative, unless you're in the FMCG category. Influencers demanding freebies is something to be abhorred, and there is no equivalence here to seeking high quality professional advice.