Authenticity plays a huge role here. Why do we let shit by the metric ton over the firewall attack free liberties and social discourse online? China literally has payed 3 million + people for years to do this, that's two agents for every social group in the free world.
Most of the bullshit our western democracies have experienced in the last years online should be archived and studied for the crimes our Russian Chinese friends have committed against our free democracy.