Many folks don’t know or forgot that there are ISPs in the US that do deep packet inspection and inject banner ads into http traffic.
If not that, you can usually bypass this by setting your router (or computer directly) to use 8.8.8.8 (Google dns) or 1.1.1.1 (cloud flare dns) as a resolver.
I’ve only heard of a couple of cases where ISPs sniff all dns and rewrite NXDOMAIN responses, and the answer for those is some kind of unpleasant tunneling.
Not that I want to give anyone ideas.
But who is your DNS provider? If it's your ISP then they know who and where you are, when you're home, and what you browse...TLS or not.