There's some real comedy in this line: “The Company remains focused on our two corporate strategies of growing our enterprise analytics software business and acquiring and holding bitcoin ...”. What even is the connection!
> “We believe our bitcoin strategy, including our bitcoin holdings and related activities in support of the bitcoin network, is complementary to our software business, by enhancing awareness of our brand and providing opportunities to secure new customers.”
One might imagine there are more effective ways to run an advertising campaign. At any rate, it sure makes those superbowl advert campaigns look cheap.
I don't believe it, though, as all I know about MicroStrategy is they're betting on Bitcoin.
Then again, for some of the hard problems in their space, it's not like we've seen much evolution... the BI space is dominated by fads.
The economy is currently in the middle of an enormous asset bubble. Them buying SP500 Index Funds or Real Estate would probably raise more eyebrows, but they're a tech company and Bitcoin is tech stuff so it's ok or something.