Very interesting! I have found their product a joy to use and I say this with all sincerity, credit it with getting our business out of a tough spot during COVID. Wishing them the best on the IPO!
We were also able to gain insights into competitors, what keywords they were targeting, where there were opportunities to hit keywords they were not, etc. It also gives estimates as to how much they are spending on advertising, which can be useful.
While I’m sure other factors have contributed, our sales of IT services has tripled and verticals we were receiving no leads in are getting a significant amount. All organically.
I will also say we were able to reduce our advertising spend from $1,500 to $0.00 per month.
I can’t recommend using SEMRush highly enough, especially for small businesses.