Yeah, if you buy into their ecosystem, and then you're locked into their stuff. How many online photo archive systems have gone and went in the last 10 to 15 years? Or how many end up fucking with photo quality at some point? Or lock your account with no recourse? Etc. The cloud is just someone else's computer. I'd rather vendors like Apple gave us the ability to build our own private clouds instead of locking us into theirs.