Keep track of this, this is amazing data for a nice class action lawsuit.
I opted-out when I signed up a decade ago but I have no proof of having done that other than a website I barely remember visiting. They do not display my opt-out status anywhere and customer service claims they have no access to know whether or not I did.
I.e., in their arbitration clause they clearly agreed to give users some control over some privacy settings. In changing your settings they are in breach of the clause not you.