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At least John Cleese clearly mentions "I have a bridge to sell you" in the video in his tweet.

That saying is a reference to the scams of George C. Parker who "sold" the Brooklyn Bridge a number of times to gullible people, and from the context of the video it is clear he is referring to that.

It was mentioned in the original link here, it's just that the link was changed to the tweet which doesn't explain the backstory.

Would you link this original link?

From further down in this thread: https://decrypt.co/62217/monty-pythons-john-cleese-mints-bro...

Not a scam in this case. John Cleese has signed the work himself, provided video evidence of its authenticity, and minted it on his own behalf. John Cleese is a famous humorist. The owner of this NFT will have a signed, authentic, John Cleese NFT. You can't copy and paste that. Even if John Cleese decides to mint 100 more of these, you'll have verifiable providence of NFT #1 of John Cleese's Brooklyn Bridge.

The drawing, of course, is quite ridiculous. But what else would you expect from one of the masterminds behind the "Ministry of Silly Walks"?