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If your page resonates, there's probably something wrong with your monitor. If you want engineers to be interested in your product, stick with concise and accurate descriptions, stay away from vague and meaningless business buzzwords and buzzphrases.

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That's fair enough. The language that's there originally came from the fact that we see many teams where engineers are left out of the loop when it comes to the early stages of planning initiatives/features. One of the benefits teams have told us they get from Kitemaker is getting the whole team involved earlier, rather than PMs doing too much of the planning themselves and then just splitting tasks out to engineers.

But we'll revisit it!

Thanks for the response! Take my opinion with a grain of salt, I'm quite curmudgeonly when it comes to marketing speak. I just know that, if I were looking for a product like yours, I would move on with my search as soon as I encountered more vacuous language than descriptive language; then would probably come back to it when I encountered the same problem with every other product page.

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