https://www.usinflationcalculator.com/
In 1913 dollars a 10 cent can of soup is $2.66 USD today.
So at $1.00 in 2021 its a bargain. :)
I think modern manufacturing processes have made common items cheaper to produce and this is how the ordinary citizen has been able to survive 40 years with very little real wage movement. (my opinion)