Extremely customer hostile pricing structure.
Extremely customer hostile pricing structure.
My friend had the idea that I could make all credits expire in 2 years (for the liability issue) and simply discount the cost/credit for larger numbers purchased at once, perhaps that would make it less confusing with the 7 days and 30 days options available currently? Perhaps combined with an option to repurchase the same amount automatically once your previous purchase expired/was used up would be better?
Thanks for the feedback, I thought the structure was actually customer-friendly (no subscriptions and lots of choice depending on your usage), but obviously I'm wrong from the feedback in this post. I'm definitely hearing that that's something I need to change.
You should execute the exact opposite pricing scheme: provide discounts to your most loyal customers who are willing to provide you cashflow long in advance of your incurring an expense to provide services to them in order finance your operation.
I'm actually curious though, do many online platforms allow you to buy credits that never expire? The stock photography websites were one of my inspirations for the pricing scheme, and their credits certainly expire in a year or so.
Are you worried about claims in bankruptcy court or something?