There's a difference between ending up winning (I did my thing and others liked what I did) and searching for a win (I need to get ahead / win), which leads to most likely not being true to your nature.

For example Linus wanted to make an operating system, he didn't want to win (I would think), but ended up "winning". But if you want to be like Linus, you'll probably get lost.

edit: grammar, clarification