Is it me, or this looks like a covert Microsoft > Ubuntu takeover?

Long time Ubuntu user, first time I see release notes mentioning a brand. More exactly, tailored to a brand.

I'm a bit worried. I was Microsoft-free for decades, now everything around me (repository, programming language, editor, package manager, operating system??) starts to be Microsoft again.

It's perhaps nothing wrong with this. But I guess there is a certain cohort which will never forgive and forget the Microsoft deeds.