Pretty cool to see companies create new teams focused on cloud efficiency, seems like they're going beyond using traditional cloud cost management tools by trying to create a culture of cost awareness in their eng teams.

We're trying to do a similar thing by putting a comment in PRs (e.g. for Terraform repos) to say how much the cost of the change will be before it goes live (we're open source https://github.com/infracost/infracost). Always interested in hearing what people think about this approach.