No offense, but Santa Cruz is hardly a bicycling mecca. It's actually kind of bad for cycling - downtown is too congested, Pacifc Avenue is a one way, the east side is too spread out, once you go up the hills on the west side it's also too spread out, there are a lot of small and winding busy roads with no shoulder that you need to use to get from one part of the city to another, and the cops are hostile to cyclists. Even in California, you don't need to imagine a more bike friendly city, you can just visit Sacramento.
The parent is right - studies have shown that if you improve bicycling infrastructure, you increase the number of bicycle commuters. However, you are also correct... even in the American city with the most bicycle commuters (Minneapolis) the total percentage of commuters using bicycles is less than 3%. Unfortunately, the density of American cities does not lend itself to bike commuting. Even though it's not even ranked in the "best places to bike" articles, I thought Manhattan was the easiest place in the USA to get around on a bike.