Fortnite can afford to keep artists and programmers on staff to develop a huge amount of content because they have consistent money coming in. This isn't the case for OW and I hypothesize this is why they struggled to crank out new content.
I think it may be more that the content is getting stale too quickly. Like place once and done.
Over watch gameplay and especially movement is largely the issue here.
A lot of players feel forced to play the meta. Then a few don't, and the meta changes.
To compete at anything means making the decisions that put a contestant in the best position to win. A "meta" is the most optimal team composition for a given map. To play off meta is uncompetitive.
> Then a few don't, and the meta changes.
This is not how metas change.
At the time, teams were running Hammond/Sigma/Tracer/Echo mostly. Depending on the map, Rush (Rein/Dva/Mei/McCree/Lucio) was also viable. After the change in the patch you referenced, Hammond was no longer optimal so Sigma/Ball stopped being played in favor of almost fulltime Rush.
More recently Double Bubble has become popular (Zarya/Winston), but Rush is still played a ton and the dominant meta.
The patch notes for that patch can be found here: https://us.forums.blizzard.com/en/overwatch/t/overwatch-reta...
> Nothing like Blizzard's best work from the past (Diablo 2, Starcraft) that could be played for years with no "season passes" or other MTX.
The people responsible for that iteration of Blizzard no longer work there, is the problem.
Hate to take offense to this, but as someone who plays Fortnite competitively, it is absolutely not shallow. It's so much more than just another FPS.
[1] https://www.youtube.com/watch?v=qNukmNDq60Q [2] https://www.youtube.com/watch?v=dPHPNgIihR0
I just know it's by far the most interesting competitive real time game I've played in years.
In general, not only do you have to shoot people as in a typical FPS, but you have additional defenses you can put up (builds), you can use those builds for mobility and gaining height quickly, Epic constantly rotates the weapon set, they add/remove mobility items all the time which forces you to change how you move across the map, and the map changes.
And then when I just want to chill there are all sorts of non-fight challenges and (relatively shallow) lore to chase down.
It's never not interesting, and if you like grinding and seeing your own skills and reaction times improve, it's all there
edit: I should link some videos.
1. One of the best players in the game right now getting 25+ kills in ranked play (ignore the rich kid chatter, he's 16 and already made nearly a million in comps which makes him insufferable sometimes): https://www.youtube.com/watch?v=FhTCEEeLvdk
2. One of the best teams placing 2nd in the last FNCS, what typical "endgames" look like in tournaments (lots of yelling): https://www.youtube.com/watch?v=qLFCmOFAf_w
Players will no longer stick around a year or more for new content. Back in the days when there was a dozen different games, maybe, but nowadays there's so much other content out there, why would someone play Overwatch for 4 years straight?