Apple is the origin of the modern mobile web. And you can publish a web app on the App Store if you want, and many do that. The rest is very much a matter of philosophy and design that goes well beyond "Apple wants to push the App Store".
The reason why Thoughts on Flash was removed is that... Flash literally doesn't exist anymore. It's not like the text is not preserved historically all over the web. I have a PDF of it even somewhere on my drive.