I get a different burger maybe once or twice a quarter to see how they stack up.
Some of them I wouldn't know it was veg if someone else ordered it for me. Legitimately that good.
I've also had some terrible ones too, not sure if it was due to the prep work vs the 'meat' itself.
For now the price is always 25% higher which keeps me away from being a regular, but I expect that to continue to come down.
Consider me a believer, so - grain of salt.
Ground beef is readily available at sub-$3/lb. Plant-based ones like Beyond are over $6/lb. So Beyond is more than twice the price of ground beef.
It gets even worse if you compare it against what I imagine is the most popular meat sold today, chicken breast; that's $1.75/lb in value stores like Sam's Club but is often on sale for less, around $1.50/lb if you pay attention to weekly ads[0]. So in that respect, Beyond meat can be more than four times as expensive!
That may not mean a whole lot to many on this site who are earning six figures but for everyday folks it's a large consideration.
[0] https://circulars-prod.cpnscdn.com/pdf-cache/Randalls/21_14_...