> Look at car companies like Ford, Toyota, VW. Compared to a Ferrari, Porsche, Bentley they are crap, but yet they are still relatively successful companies in their space.

This analogy doesn't work here IMO. Indeed, in many respects like reliability, a Ford, Toyota or VW is actually much better than a Ferrari. They're just very different brands: one set are mass market brands and the other ones are exclusive luxury brands, and they have different features that appeal to each.

But Ford, Toyota, VW cars are certainly not "crap", and e.g. Toyota is renowned for the quality of its vehicles.