All I know is that there is no way that I am going to be physically in the US for the next presidential election(s), if there is a neoliberal political candidate in that election.
(And, part of caring a lot is paying attention to the other 99% of elected positions)
Check out "Hate, Inc." by Matt Taibbi. He details the process by which party bosses essentially determine the primary field (and have done so for decades), and the media complex reinforces these choices using terms like "electable" or "wise choice" or "stubborn" or "off reservation".
Yes, this is only about the single off of the President (the Vice President choice is even less available to the people), but there is something to be said about the most visible and paid-attention-to office being the one that is categorically the least in the hands of the people. ...yet nobody seems to mention it.