The Rust hype machine continues unabated. Clearly, Silicon Valley is just as vulnerable to tech hype as the general public is to political hype. Indeed, Silicon Valley thrives on and depends on hype of all kinds. Hype is used to generate interest among venture capital firms and keep the cash flowing. The best example is Theranos, but there are many others.
The Rust language may be as wonderful as its proponents claim. Regardless, I really wish they would shut up.