One use case is where the source and target are different operating systems, and either the target does not have a compiler installed or the source does not have a cross-compiler installed.
I run into this often. I do not wish to install Python or Java on every computer. I have small form factor computers where I need to conserve space. Also, I prefer the size and speed of C over Java and Python.
I think there may be a tad too much "marketing" and trying to be cute in the way this is presented but this work certainly has potential utility, whether or not it is used as intended. Even just reading through the hacks is educational.
Programming does not always have to be commercially-oriented to be useful or interesting.