Overly negative take: hopefully one of these days the people who try to turn their pets into "social media influencers" will be seen as animal abusers :)
"As two millennials living in an overpriced Toronto apartment, often working until burnout, we might find the time to enjoy life in a way we never could before. It’d be like winning the lottery. Our scrappy little pup would become our breadwinner."
...that I really hope they think twice before becoming parents.
Taking care of a pet is like childrearing in easy mode. You have more time for everything - past some point in your animal's growth, the care becomes routine. It's also obviously much more tolerant of mistakes.
So if one can't handle caring for a pet and treating it with respect, it suggests some personal growth work needs to be done before even considering becoming a parent.