In the early days they did seem to follow that motto so there was at least some cause to believe them.

Or better yet, that a large corporation and a mega corporation are two different beasts.

The latter needs to be regulated.

I disagree that a motto is just marketing fluff. Especially in smaller companies, a mission statement can provide guidance that, in practical terms, acts as a tool for decision making for every employee in the organization (and to some extent, partners and clients)

But once they’re large enough where they could collapse the world economy if the CEO snorts a bad batch one day and decides to fire everyone, then that type of stuff is meaningless.

Values are what you talk about.

Culture is what you do.

Corporations after a certain size become essentially AIs without moral values maximizing profit. It’s funny how some fear the paper clip AI, when capitalism is exactly that. Any decision that seems to be in good moral is simply based on which direction is more profitable, eg, can Company get away in terms of public image with a non-moral decision, or would it then away more potential buyer?